Foundations of visual storytelling

This training is for anyone who would like to think visually. Our approach to visualization is simple: “Anyone Can Draw”. No fancy skills needed. We provide easy-to-use tools with customisable templates. Stick figures or shapes, it's up to you!

Visuals speak a universal language, breaking barriers and simplifying complex ideas. With this training anyone can create compelling visuals and share their story effortlessly.

This training is delivered in English.

Pedagogical objectives

  • Gain proficiency in foundational visualization techniques, enabling effective visual storytelling.
  • Apply learned visualization and storytelling skills to diverse work contexts, fostering clear and compelling communication.
  • Master the art of combining visual elements with storytelling fundamentals, creating engaging narratives that resonate with audiences.
  • Develop confidence and proficiency in crafting visual stories, empowering participants to share their ideas and messages with impact.

20/21
JUN
2024

The Hague, Netherlands

Agenda

Day 1

Morning

Introduction to Visualization

  • Overview of the importance of visual storytelling in communication and engagement.
  • Exploration of key principles and elements of effective visual storytelling.

Usage of Different Drawing Tools

  • Hands-on demonstration and practice with various drawing tools.
  • Guidance on selecting and utilizing appropriate tools for visual storytelling.

Visual Vocabulary/Templates

  • Introduction to common visual vocabulary and storytelling templates.
  • Application of templates to craft compelling visual narratives.

Afternoon

Practice

  • Guided exercises and activities to apply learned visualization basics in storytelling contexts.
  • Opportunities for participants to create and share their own visual stories.
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Day 2

Morning

Lettering and Headlines

  • Techniques for creating impactful lettering and headlines in visual storytelling.
  • Importance of typography and text design in conveying narrative messages.

Introduction to Basics of Storytelling

  • Overview of storytelling fundamentals, including narrative structure, character development, and plot progression.
  • Exploration of how visuals can enhance storytelling elements.

Afternoon

Practice

  • Hands-on exercises to apply storytelling techniques in conjunction with visual elements.
  • Creation of narrative-driven visual compositions.

Final Poster

  • Participants work on developing a final poster that integrates learned visualization and storytelling skills.
  • Peer feedback and reflection on individual storytelling journeys.
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  • Coaches
  • Scrum Masters
  • Trainers. wanting to improve their visualization skills
  • Anyone wanting to learn how to think and express visually
  • Everybody with the need to apply visuals and storytelling in their work
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The Hague, Netherlands

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897 €/pp

(TVA exc.)

Once you have submitted the registration form, we will contact you within 24 hours to finalise the details of your registration.

Do you have a question for us? Need more information?